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Walden Week 5 Innovations in Distribution Strategy Case Study Paper

Walden Week 5 Innovations in Distribution Strategy Case Study Paper

Walden Week 5 Innovations in Distribution Strategy Case Study Paper

USE USA resources and US based information please.

This week’s readings feature a discussion of logistics, including a case study of the future of same-day delivery. This case illustrates how companies can find competitive advantages through becoming better at logistics. Home delivery, as a service logistic, has been popular in the United States since the end of World War II and the advent of suburban growth. More recently, the service has once again been increasing in popularity for many reasons that may vary from target market to target market. For example, when Tom Monahan created Domino’s Pizza, the market for pizzas on college campuses was very high. Therefore, when Monahan started his Domino’s business, he decided to offer free home delivery guaranteed within 30 minutes.

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More recently, Amazon and other online retailers have begun experimenting with same-day delivery. This brief case (two pages) considers the question of whether same-day delivery is going to expand or disappear in the future.

For this Discussion, read the Chopra case study article and review the readings on logistics.

BY DAY 3

Post your answers to the following questions, making sure your response is cohesive and well-reasoned:

  • What are the characteristics of businesses that can succeed with same-day delivery?
  • What are the potential trade-offs when companies consider this type of service to offer to their customers?
  • What factors related to innovation would increase the likelihood of success and why? In formulating your response, consider the following along with any other factors that you think are important:
    • Does home delivery reduce any costs?
    • Is the location of warehousing facilities important?
    • Can multiple customer orders be bundled together (urban versus rural market)?
    • Is the inventory mix important (e.g., simple or complex)?
    • Are there transportation or technology advances available?

 

UNFORMATTED ATTACHMENT PREVIEW

SUNIL CHOPRA KEL732 The Future of Same-Day Delivery: Same as the Past? Although home delivery of pizza has been successful in the United States, most other sameday delivery efforts have failed. The same-day delivery battle has again heated up with Amazon, Walmart, and eBay launching major efforts to implement same-day delivery. Amazon has a new game. Now that it has agreed to collect sales taxes, the company can legally set up warehouses right inside some of the largest metropolitan areas in the nation. Why would it want to do that? Because Amazon’s new goal is to get stuff to you immediately—as soon as a few hours after you hit Buy. It’s hard to overstate how thoroughly this move will shake up the retail industry. Sameday delivery has long been the holy grail of Internet retailers, something that dozens of startups have tried and failed to